Track
& Crack.
Draftix·Go-to-Market

Head of Go-to-Market

Remote (Europe)
Full-time
Competitive + equity

About the company

An early-stage legal tech startup backed by leading investors, building AI-powered tools for transactional lawyers. The product helps legal teams draft, review, and negotiate contracts faster, turning hours of manual work into minutes.

Already gaining traction with law firms across Europe. The company ships fast, iterates weekly, and is building the founding team. This is a ground-floor opportunity with meaningful equity and outsized impact.

The role

You’ll be the first dedicated GTM hire. Own everything from positioning to pipeline to close. You’ll figure out who the ideal customer is, how to reach them, what the pitch sounds like, and how to turn a conversation with a managing partner into a signed deal.

Why this role

The product is gaining traction with law firms. Now it needs someone to turn early wins into a scalable go-to-market engine. You’ll build the playbook, not inherit one.

What you'll do

01Own the full sales cycle from outbound to close for law firms and in-house legal teams

02Build the GTM playbook from scratch: ICP, messaging, pricing, sales process

03Run product demos and build relationships with decision-makers at law firms

04Collaborate with product and engineering to ensure the platform matches market needs

05Develop partnerships with legal industry networks, conferences, and communities

06Hire and scale the sales function as the company grows

What we're looking for

015 to 8 years in B2B sales, GTM, or business development, ideally selling to law firms, professional services, or enterprise buyers

02You’ve built pipelines from scratch, not just inherited them

03Comfortable selling a product that’s still evolving. You thrive in early-stage environments

04Excellent at building trust with senior stakeholders (partners, GCs, heads of legal)

05Strategic thinker who can also pick up the phone and close

06Bonus: network in the legal industry, experience with legal tech or compliance tools

What we offer

Early-stage equity (meaningful, not symbolic)Competitive salary benchmarked against top European techFully remote, anywhere in EuropeTeam offsites 2 to 3x/year (London, Berlin, or Lisbon)€2,000 home office budget€1,500/year learning & development budget30 days PTO + public holidaysLatest hardware (MacBook Pro, external display)Private health insurance or stipend16 weeks parental leave, regardless of genderNo-meeting Wednesdays

Hiring process

01Upload your CV. Our AI assesses your profile and gives you an initial match score within minutes

02Review your results and address any gaps through the platform chat to strengthen your profile

03We review the shortlist and reach out to top candidates

04GTM strategy conversation with the hiring team (45 min)

05Meet the team, offer decision within a week

Interested?

Upload your CV and we'll take it from there. Takes about 2 minutes.